Kristofer Layon — UX Design (Live from SXSW)

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4:50 What is your job title?
7:10 That’s when I really got into UX design.
7:55 The bar has been raised higher than when I started.
10:53 How would you define UX design?
14:45 We use a traditional usability lab occasionally.
15:33 Essentially we test early and often.
16:49 How would you know what to ask a user of your software?
20:01 One thing you don’t want to focus on is the interface itself.
22:00 Using an e-commerce site as an example.
24:30 The debrief can last as long as the testing.
24:45 How many times do you continue testing?
26:50 A rule of thumb is a small group of 5.
30:00 Less is more
32:15 I don’t script it but try and read the room.
33:25 It seems not sexy to prepare for a presentation but it’s one of the most important things we do.
35:10 The trick is to make it all look easy.
37:10 Everyone wants you to succeed as long as you’re earnest.
38:09 Compare and contrast working in college vs current job.
38:50 When you’re teaching the most basic things of design become really time consuming.
46:50 How can people find you on the internet?
47:59 Do you still like being a designer in Austin?
51:20 Is it worth it to wait in line for Franklin BBQ?

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